I recommend these sexual health and wellness trends that are likely to gain more attention in 2022;

Sex Supplements

More people are ready and eager to try various sex supplements as lovers looking to improve their sex lives. There is an increase in varying supplements needed to help vaginal dryness, firmer or harder erections, balance sex hormones, and elevate other sex areas. Supplements are considered an additional tool for happier and better sexual wellness.

Sex and Menopause

Brands are coming out to help women deal with menopause in different ways. An increase in sexual awareness has led to an increase in the production of products that help ease and address specific menopause symptoms such as vaginal dryness and changes in libido. Brands such as Womaness and Gennev are stressing the need for educating women on menopause and its effects, sex positions to try with varying energy, and how to boost sexual health at this stage. 

Normalizing Self-Pleasure

People are interested in knowing and engaging in safe masturbation practices as they try to determine and explore their sexual limits. More women are inspired to engage in self-pleasure acts, with online trends such as masturbation on the go being sources of inspiration to many. With easy access to sexual accessories and information to engage in pleasurable masturbation practices, I predict that self-pleasure will be normalized this year.

Ieva Kubiliute

Ieva Kubiliute is a psychologist and a sex and relationships advisor and a freelance writer. She's also a consultant to several health and wellness brands. While Ieva specialises in covering wellness topics ranging from fitness and nutrition, to mental wellbeing, sex and relationships and health conditions, she has written across a diverse range of lifestyle topics, including beauty and travel. Career highlights so far include: luxury spa-hopping in Spain and joining an £18k-a-year London gym. Someone’s got to do it! When she’s not typing away at her desk—or interviewing experts and case studies, Ieva winds down with yoga, a good movie and great skincare (affordable of course, there’s little she doesn’t know about budget beauty). Things that bring her endless joy: digital detoxes, oat milk lattes and long country walks (and sometimes jogs).

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