What is Token Timber? What Do They Do?

What is Token Timber? What Do They Do?

Business Name and What it Does

TokeN Timber is a cannabis education and advocacy company dedicated to the de-stigmatization of cannabis on the African continent and the enlightenment of African citizens about the plant’s properties and its many uses. Our mission is to educate citizens on ways cannabis can be utilized in medicinal and industrial applications in an eco-friendly, sustainable manner, such as hemp building materials, plastics, textiles, and thousands of other uses. Cannabis can be used in our environment and everyday lives.

Our company takes pride in advocating for the legalization of cannabis in African countries. In the hope that one day its citizens can access and produce clean, safe, and effective products. There are reports in some countries where cannabis is prohibited of the emergence of cannabis copycats or synthetic marijuana gaining popularity and ravaging people’s lives in these communities. These synthetic drugs can be very dangerous to the consumer’s mental and physical health and can even result in death. Synthetic drugs are partially to blame for the stigma that continues to circulate cannabis and cripple legislative efforts in some African countries. Putting doubt in the minds of its citizens about the safety and efficacy of this plant and its derivative products. Sadly, some citizens are led to believe that the effects of these synthetic drugs are representative of the pharmacology of cannabis. Due to a physical appearance almost indistinguishable from cannabis to the untrained eye, combined with the miseducation and stigma that has followed it since the early 1900s.

Citizens in these countries need to know how to advocate for cannabis to be brought safely into their market for industrial, medical, or recreational purposes. They need to know how CBD can enhance the lives of its citizens and offer alternatives to prescription medication, as well as decrease and possibly eliminate synthetic drug consumption in these countries.

Cannabis (hemp) is also beneficial to our ecosystem because of its ability to sequester Co2 emissions and replenish and remediate the soil. Hemp uses less water than other crops and can produce food from seeds and leaves, textiles from fibers, and building materials from stalks. 

These qualities, combined with the optimal growing and climatic conditions in Africa, make it a great viable crop for commercial and industrial use that would greatly benefit the African population.

Founders’ Story and What Motivated Them to Start

Tia Campbell, the founder of TokeN Timber, has had a fascinating love affair with this plant since her early days in high school in 1994. By 1998 she relocated to California and was closely examining the industry as cannabis slowly became the herbal alternative in the medical industry. She served at the forefront of legalization in California and the rest of the United States. She watched how the medical industry opened its doors to cannabis and thrived for years before recreational marijuana became legal.

Tia’s motivation to educate and destigmatize cannabis in African countries came from hearing a lot of misinformation about cannabis and the citizens’ perception of this plant and its effects. Although cannabis is legal in a few African countries, not much is known throughout the population about the new advancements in the industrial and medicinal industry. With few people taking notice of the legalization efforts for cannabis in these countries and the western world, she felt more awareness and de-stigmatization were needed to push the efforts to legalize this plant. She didn’t want these countries to be left behind in this plant’s progress globally in the medicinal and industrial industries.

There’s also the thought of worrying about covetous large cannabis corporations coming to stake a claim in these countries without giving citizens equitable opportunities to compete in this costly industry. With some African countries now looking for a road to legalization, it was crucial to find individuals who understood the importance of cannabis legalization in their country and on the African continent. So, she set out hoping to inspire other individuals in these countries to educate people in their communities about how cannabis (hemp) is used, the products it can create, and how it would benefit their country.

Challenges the Business Faces

One of the challenges we face in advocating for cannabis is getting people, as well as politicians, to listen and become educated about the benefits of this plant and the potential it will have in their economy and environment. Getting people to listen after being told for decades this plant was detrimental to their health and listed as having the same harmful and addictive qualities as other drugs like cocaine or heroin is tough. Another challenge is trying to import products into these countries for educational purposes, such as hemp industrialized products, without them being confiscated when labeled as “HEMP.”

We must also consider some of these countries’ religious and cultural aspects. Religion is often used as the foundation for their political stance regarding their drug policy. So caution must be taken to ensure the safety of the people who advocate for cannabis and promote its use in some countries.

The biggest challenge I think about is trying not to overstep my boundaries. Since I am not a citizen or resident of these countries, it’s important to be respectful and stay connected to the people who are and learn about the culture in the countries that we serve. We also feel citizens in these countries must take an active approach to advocate for cannabis and let their voices be heard. We need to give them the support they need and supply them with the tools and resources to educate the people in their local community and country about cannabis and its potential. Cannabis legalization is not easy in any country! Especially not in formerly colonized countries now facing the daunting task of dissecting and creating new legislation. So it will be a slow-moving process for all involved in the legalization efforts.

I desire to inspire people to take action and help them think of new ideas to educate and destigmatize cannabis in their community effectively. Also, strategizing and thinking of how new businesses can be established now and enhanced for further growth with the addition of new cannabis products. Young entrepreneurs and citizens in these countries need to have the opportunities to engage in the industry without big companies creeping and trying to exploit African citizens because of the lack of personal funding, education, or economic opportunity. Partnerships with foreign companies need to be examined and scrutinized to ensure it has provisions for the participation of their citizens and has the best interests of the people as well as the environment. My goal in the future is to provide support and funding for eco-friendly, sustainable cannabis businesses and form partnerships to enhance our network so we can grow and succeed through collaborations instead of competition in the cannabis industry.

Opportunities for the Business

In the world we live in today, we are faced with global warming and climate change. We must continue to find new ways to live a more sustainable lifestyle and invest in creating more eco-friendly products. This creates the opportunity for innovative and creative citizens to create products we can manufacture and dispose of in a manner that’s more friendly to our environment and ecosystem. The emergence of new industries like hemp wood, hemp plastics, eco-friendly building materials, and textiles are making their way into more markets, the forecast is looking bright for this sustainable industry.

CBD products have also gained popularity, and there are unlimited possibilities of what this non-psychoactive cannabis compound can produce. This compound and other well-known cannabinoids have been studied and found to benefit many users in place of popular prescription medications. As awareness for cannabis grows, so too will the demand for it, along with the diversity of end products.

Cannabis has the potential to disrupt many big industries. There aren’t too many industries that this plant can’t infiltrate. Which may be partially why it’s been prohibited for so long! Currently, we have plastics polluting our oceans and forests, disappearing faster than ever. We should develop sustainable products and building methods to keep our ecosystems functioning optimally and sustain our environment in the future.

Advice to Others about Business

“Do it for the cause, not for the applause. “ In today’s industry, many people may just see cannabis as a cash crop. Most of these cannabis companies have no morals regarding the environmental impact of how their plants are grown, the packaging they use, or anything good or sustainable that has to do with these plants. When you enter this business and others, you might find some brands that don’t mind sacrificing their morals and integrity for more profits and income. Don’t be afraid to stick to your morals and start on the road alone. If you truly love this industry, you’ll trudge through and make your trail in a clean, environmentally conscious manner. You’ll find others with the same vision or intention but are scared of where the road may lead. It may look intimidating to venture out alone, but as you create a path others can follow, the right people will catch up and help you push through. Those people believe in you and why you should believe in them. Most people know you can’t do it alone! Find the right people who believe in what you are doing, and you will all believe it can be done TOGETHER!

Barbara is a freelance writer and a sex and relationships adviser at Dimepiece LA and Peaches and Screams. Barbara is involved in various educational initiatives aimed at making sex advice more accessible to everyone and breaking stigmas around sex across various cultural communities. In her spare time, Barbara enjoys trawling through vintage markets in Brick Lane, exploring new places, painting and reading.

Latest from Business News