Ukudala Inkundla Yezokuxhumana Eqala Ukupheka Emhlabeni: Khal, Iresiphi yempumelelo yabazalwane abangu-2

Ukudala Inkundla Yezokuxhumana Eqala Ukupheka Emhlabeni: Khal, Iresiphi yempumelelo yabazalwane abangu-2

USamir noNikhil eNdiya

Lena indaba yokuthi abazalwane abangu-2, abahluke kakhulu, bebelokhu benamathelana kanjani njengabangane kunabazalwane futhi benza inkampani ndawonye. Bavela endaweni yase-Mumbai, e-India, baqala Ibhizinisi Lesikhumba e-India elinabasebenzi abangu-25 abasanda kweva eminyakeni engu-20 nentsha (iminyaka emi-3 ngokuhlukana), futhi bavula inkampani ye-e-commerce e-US enabasebenzi abangaphezu kwe-150. Zazibuka zombili lezi zinkampani zingena ngaphansi kwadingeka ukuthi zihlale emotweni inyanga yonke. Bakwazile ukuqala i-Cooking Social Media enabasebenzisi abangaphezu kuka-260,000+ esikhathini esingaphezudlwana konyaka futhi bakhulise ngaphezu kuka-$292,000 emkhankasweni wabo wokuqoqa imali. wefunder.com/khal  (isasebenza)

Inkampani abayiqala ngasekupheleni kuka-2020 yi-Khal.com, i-Social Media yokupheka enikeza abasebenzisi indawo yokukhombisa amakhono abo okupheka. USamir waqhamuka naleli cebo ngesikhathi ebona umngane wakhe ongumpheki oqeqeshiwe efaka isicelo somsebenzi. Ubene-imeyili enezinamathiselo ezingama-35. U-Samir, umthuthukisi wekhompiyutha ozifundise yena, wamangala futhi wabuza: “Kungani uthumela ama-imeyili anezinamathiselwa ezingu-35, kunjalo ngo-1990s”. Kuphendula umpheki. “Ngaphandle kokuthi indawo yokudlela ibone engingakupheka ngeke bangibize kwinhlolokhono.” 

U-Samir wakhe inkundla elula lapho noma ubani engaba nekhasi le-bio yokupheka. Umpheki angabhala umlando wakhe wokupheka kanye nethebhu lapho angangeza khona izithombe zamaresiphi abo. Umthetho uwukuthi 

  • Iresiphi ngayinye kufanele ibe nezithombe okungenani ezi-3 (ubuningi bezithombe eziyi-13 iresiphi ngayinye) )kanye 
  • Okungenani isithombe esingu-1 kufanele sibonise ubuso bomuntu opheka isidlo noma ngesitsha sokugcina.

U-Samir uqashe abafundi abaqeqeshelwa umsebenzi abayisi-6, futhi basebenza e-Wholefoods eduze nesikhungo sohwebo se-World NY inyanga engu-1, befeza i-UI futhi bahlola isayithi.

Ngale nkundla, abapheki bekungadingeki bathumele ama-imeyili anezinamathiselo ezingama-35. Bangavele bathumele isixhumanisi esisodwa kuso https://khal.com/accounts/profile/samirtendulkar/, futhi izindawo zokudlela zazikwazi ukufunda izindaba zazo zokupheka futhi zibone izitsha eziphekwe yilaba bapheki. Babazi futhi ukuthi abapheki benza lezi zitsha ngenxa yomthetho # wesibili (ubuso bomdali bubonakale) 

Izinselelo Abhekana Nazo Umsunguli

Le nkundla kungenzeka ukuthi ixazulule inkinga yomngane ka-Samir, kodwa uthola kanjani umhlaba wokupheka ukuthi ujoyine u-Khal ukukhombisa amakhono abo okupheka? Ezinyangeni eziyisithupha kamuva, phakathi nobhubhane lwe-Covid-19, uSamir walwa, ezama izinto ezahlukene ukuze athole abasebenzisi. UmkaSamir wayeya ngokuya ekhungatheka futhi wafaka isehlukaniso ngemva kokucela kaningi uSamir ukuthi athole “umsebenzi wangempela”. Ubebonakala elungile ngoba:

  • I-Khal yayingenabo abasebenzisi. 
  • USamir wayengenzi mali.
  • U-Samir ubonakale ejaha ihansi ngaphandle komphumela omuhle.

U-Samir waqala ukungeza izindlela zakhe zokupheka futhi wacela abantu (ngisho nokubancenga) ukuthi bajoyine u-Khal. Uthole abantu abangu-25-30 ukuthi bengeze izindlela zokupheka kodwa ngokushesha wezwa amakhilikithi. Ngaleso sikhathi, uSamir wayesechithe izinyanga eziyisithupha akha isiteji futhi elahlekelwe yimali yakhe nomkakhe.

 Bese, othile uphakamise ukuthi abantu bangeze amavidiyo. U-Samir unqume ukuyisho futhi waqala ukukhiqiza amavidiyo futhi wawengeza ku-Khal ngoba akekho omunye owayezokwenza. Amavidiyo abemnandi.

Ukudubula iresiphi ye-Japanese Nikujaga Nompheki wase-Japan odlale indima engu-3 kuvidiyo yeresiphi ejabulisayo

Iresiphi ehlekisayo ekhiqizwe ngu-Samir ku-“Prison Ramen” encwadini enegama elifanayo. Umbhali wenze i-cameo yevidiyo.

Ngokushesha ngemva kwalokho, kwenzeka okuthile okumangalisayo. Abantu abangu-2 bajoyine u-Khal, ngamunye wengeza izindlela zokupheka eziyi-17 nezingu-19. USamir wahamba waya eNdiya futhi watshela umfowabo uNikhil ukuthi unokuthile okukhulu; abantu ababili babejoyine u-Khal futhi babengeza izindlela zabo zokupheka endaweni yesikhulumi. Lokhu kungaba kukhulu kunebhizinisi le-e-commerce. 

Flashback

U-Samir no-Nikhil baqale inkampani yezikhwama zemfashini ngesikhathi uSamir esanda kweva eminyakeni engu-20 kanti u-Nikhil esanda kweva eshumini nambili. Babenemali engenayo engaphezu kuka-USD 100,000, okwathi e-India, yayinhle kakhulu kumuntu omncane kangaka. Yayinabasebenzi abangu-25. Ngo-2008 ngesikhathi ukwehla komnotho kwehla, ibhizinisi lemfashini langena ngaphansi.

USamir wayethuthele e-US, kanti uNikhil wayehlala eNdiya. Ngokushesha, uSamir waqala ibhizinisi le-e-commerce. Wabona ukuthi unodoli we-barbie wawuthengiswa phakathi kuka-$25 - $45 ezitolo ezifana ne-amazon.com, target.com, ne-walmart.com, futhi uthengiswa kuzo zonke lezo zindawo ngamanani ahlukene. Wabona i-psychology yokuthenga. 

  • Ezintweni ezingaphansi kuka-$50, abantu ngokuvamile benza isinqumo sokuthenga “ngokubheka izindleko zento leyo” nokuthi “bangakwazi ukuyithenga?” 
  • Akekho othatha umzamo wokuqhathanisa amanani. 

Wayezibuza ukuthi kuzokwenzekani uma ethenga unodoli ofanayo kaBarbie ngo-$25 futhi awuthengise ngo-$35 ku-eBay. Ingabe ukhona ongayithenga? Wenze uhlu olungcono kakhulu, futhi LIYADAYISWA !!! Ngokulandelayo, wazama ezinye izinto ezimbalwa. Kulokhu akazange aye ezitolo. Wabala imikhiqizo ku-eBay, futhi lapho ithengisiwe, wayenezinto ezithunyelwa ngokuqondile zisuka ku-Amazon.com noma ku-Walmart.com, noma i-Target.com. Kube nenselelo eyodwa kuphela:

  • Abantu bebengasabela kanjani lapho bebona into abayithenge ku-eBay ilethwe ngephakeji eshiwo ngokucacile ukuthi i-Walmart.com noma i-Amazon.com noma i-Target.com?
  • Ingabe bazokushiyela isibuyekezo esibi? (Impendulo inkulu ku-eBay. Izimpendulo ezimbi ezimbalwa kusenesikhathi zingaqeda umsebenzi wakho njengomthengisi we-eBay)

Kodwa akwenzekanga neyodwa yalezi zinto; abantu babengenandaba. Kokwenziwe okungu-1000, akekho noyedwa umuntu okhalazayo noma oshiye isibuyekezo esibi. USamir wayeqale lokhu ngoSepthemba ka-2012, kwathi ngoDisemba wonyaka ofanayo, wayesedayise izinto ezithengiswayo ezingabiza u-$36,000. Le modeli yebhizinisi ibizwa nge-drop shipping.
U-Samir wabiza u-Nikhil futhi wamtshela ngalo mbono omangalisayo. Ngokushesha u-Nikhil wangena, wafunda konke, wabuyela eNdiya, futhi waqasha isisebenzi sakhe sokuqala. Lokhu kukhule kwaba nabasebenzi abayi-1, kwase kuba ngu-10, 50, no-100. Ukuthengiswa kwase kuphelile;

  • $36,000 unyaka wokuqala
  • $600,000 unyaka wesibili
  • $2,500,000 unyaka wesibili
  • $4,500,000 unyaka wesi-4
  • $ 9,600,000 ngonyaka odlule 

Ngo-2016, i-eBay yashintsha inqubomgomo yayo futhi yahamba kanzima ngokumelene ne-dropshippers, yavala wonke amabhizinisi okuthutha. Umqondo wabo wawuthi:- “Sifuna abathengisi bethu babe ngabanikazi bempahla abayithengisayo.” Amakhulu abathumbi bemikhumbi alahlekelwe amabhizinisi abo, okuhlanganisa no-Samir no-Nikhil. Laba bazalwane bahamba ngezindlela zabo. USamir wayelokhu ezama amabhizinisi ahlukene, okuhlanganisa nezingosi ze-e-commerce ezi-3, imikhankaso emi-2 ye-Kickstarter yemidlalo, kanye nenkampani eyodwa yezokuvakasha ukuze ibone zonke izifundazwe ezingama-50, kodwa akukho okubambekayo.

Buyela Kwamanje 

I-Khal yethulwa, futhi sinabasebenzisi bangempela abangu-2 ababengeze cishe izindlela zokupheka eziyi-15 umuntu ngamunye. UmkaSamir wayesendleleni eyofaka isehlukaniso, ekhathele ukucela uSamir ukuthi athole umsebenzi wangempela. U-Nikhil washayela uSamir ucingo, ethi, “Ngiza e-US ngesonto elizayo. Ngiyakholelwa ku-Khal, masikwenze lokhu kube kukhulu.”

U-Nikhil uvakashela e-US ukuze akhulise abasebenzisi e-Khal. 

U-Nikhil waqala ukwenza umlingo wakhe njengoba enza enkampanini edlule. Abantu baqale ukujoyina u-Khal kwesokunxele, kwesokudla, namaphakathi. Iqembu laseNdiya laqhubeka nokukhula. Esikhathini esingaphansi konyaka, bafinyelele kubasebenzisi abayi-170,000 (okwamanje, bangaphezu kuka-262,285 kusukela ngoMeyi 26).th, 2022)

U-Nikhil ophethe ithimba labantu abangu-18 abasebenza amashifu ama-2 e-India

Abasebenzisi abavela emhlabeni wonke baqale ukujoyina i-Khal.

Bathole iqembu elikhulu elizosekela u-Khal ngokulingana esikhundleni semali. Ngezansi abantu abajoyine;

  • UJames Ledbetter: Umhleli kumagazini we-Inc ungene njengoMphathi Omkhulu Wokuthengisa
  • UFrank Costantino: UDini wesikole sokupheka esingcono kakhulu e-NYC ungene njengesikhulu Esiyinhloko Sezokupheka 
  • U-Ahmad Tierelbad: Unjiniyela onesipiliyoni seminyaka engaphezu kwengama-25 ujoyine u-Khal
  • U-Lawrence Fish: I-CFO kaMc Cann yaba yi-CFO ka-Khal
  • U-Johnna Ayres: Umqondisi wezokumaketha we-Bloomberg ungene njenge-VP yezokukhangisa ye-Khal.

Source: https://startupill.com/25-awesome-cooking-orientated-startups-to-keep-an-eye-on-in-2021/

Source: https://startupill.com/25-awesome-cooking-orientated-startups-to-keep-an-eye-on-in-2021/

Source: https://beststartup.us/24-best-new-jersey-professional-networking-companies-and-startups/

U-Khal waqala ukuthola izindaba ezinhle, izingxoxo, nokunye ukuqashelwa. Futhi bayaqala nje. Uma uthanda ukupheka noma wazi noma ubani othanda ukupheka, joyina Ingosi Yokuxhumana Yomphakathi yokuqala futhi ezinikele kuphela emhlabeni kanye nenethiwekhi yobungcweti “Khal.com” futhi ubonise umhlaba amakhono akho okupheka. Uma wazi noma yibaphi abatshalizimali noma ufuna ukutshala imali, bheka ikhasi labo lokutshala imali. Wefunder.com/khal 

Sisodwa singenza okuncane kakhulu; ngokubambisana singenza lukhulu.” - UHelen Keller.

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U-Ieva Kubiliute unguchwepheshe wezengqondo kanye nomeluleki wezocansi nobudlelwano kanye nombhali ozimele. Uphinde abe ngumeluleki wemikhiqizo eminingi yezempilo nokuphila kahle. Nakuba u-Ieva egxile kakhulu ekuhlanganiseni izihloko zempilo kusukela kokuqina nokondleka kahle, ukuya ekuphileni kahle ngokwengqondo, ubulili nobudlelwano nezimo zempilo, ubhale ngezihloko ezihlukahlukene zendlela yokuphila, okuhlanganisa ubuhle nokuhamba. Amaphuzu avelele emisebenzi kuze kube manje afaka: i-spa-hopping esezingeni eliphezulu e-Spain nokujoyina ijimu yaseLondon engu-£18k-ngonyaka. Othile kufanele akwenze! Uma engashiyi edeskini lakhe—noma exoxisana nochwepheshe nezifundo eziyisibonelo, u-Ieva uphelelwa amandla nge-yoga, ifilimu emnandi nokunakekelwa kwesikhumba okuhle (okuthengekayo yiqiniso, kuncane akwaziyo ngobuhle bebhajethi). Izinto ezimlethela injabulo engapheli: ama-detoxes edijithali, ama-oat milk lattes nokuhamba kwezwe okude (futhi ngezinye izikhathi ukugijima).

Okwakamuva okuvela ezindabeni zebhizinisi