ALL YOU NEED IS…. COFFEE
Outdoors portrait of a beautiful young brunette woman having coffee.

ALL YOU NEED IS…. COFFEE

The world needs more attention!

A thinker said: we have something extraordinary… let’s not reserve it for a select few but let everyone have the opportunity to enjoy it.

As in the best love stories, it starts from a secret and unmentionable passion, love at first sight (what do I do, throw it away? Will it last?)

Rationality gives way to sensations and the time comes to set the date: the one in which we get serious, we say yes in an official way, in short: open VAT number. There’s no turning back from here: share joys and sorrows, invoices and tax adjustments. Loving each other is a daily exercise that requires commitment, long-term vision, shared goals and loyalty. Yes, sometimes you look at the businesses of others and they seem better, stronger and richer: but you don’t know what their situation really is, maybe they lose outright but they use their grandmother’s inheritance.

If you overcome the “envy, doubts, routine” phase – and you can do this by always remembering why you chose it, that activity there, not others – your business will consolidate, and you can even think of expanding, with small side projects to see it grow with pride. And in maturity, you and your company can also open up to social media, mentoring, initiatives that inspire bright-eyed young bridesmaids, like you were.

Obviously, there are also marriages of interest, in which an activity is chosen not on the basis of how much it is liked, but on how much it pays: however, when passion is lacking it is a moment to get lost along the way, and all successes are never truly exciting.

We keep in mind that almost everything starts over a coffee, a business meeting, a pleasure meeting with the girl/boy you like, most of the time many people remember the first moment, the coffee they drank together for the first time, and since first meetings are always the beginning of something, why not delight him with a good coffee?

Finelli Cristiano born in Modena in Italy, raised in a small Italian town called Montombraro in the province of Modena in the Emilia Romagna region in northern Italy, faces economic studies from which he continues the family business, then begins to travel the world getting to know different cultures, dealing with different people and creating numerous spontaneous friendships, the thing that strikes him most is the low quality of the coffees that are drunk in the world.

In 2012, returning from Sydney by plane, he begins to wonder: why is the quality of the coffee so poor?

Back home he began to do numerous studies on coffee and the art of extraction, he began to search for quality raw materials and together with his son Nicolò’ they began to create and experiment with various blends of roasted coffee until they created three blends (RISTRETTO, ESPRESSO , CLASSICO) each of the three reflects the different coffee tasting habits on the continents, thus satisfying all the palates of the world.

After several tastings and the winning of recognition prizes for the blends, a large Italian coffee company, the vision of the recipes of the blends created, offers him but absolutely despite the advantageous offer, he wins the love for what he has created and decides to found the FINELLI GROUP which is the owner of the Nik Cafè brand, producing the blends created, spreading a company policy towards love and passion for work, the awareness of creating Italian coffee recognized all over the world for the exclusivity, and the selection of the raw material only and exclusively through certified supply chains, to give everyone the opportunity to enjoy an exclusive quality Italian coffee.

What has always made the company grow is the respect of everyone, from the farmer to the consumer, passing through all the people who work for a project to be successful you need to create a team, being a leader means guiding a group of people. towards a goal aware of what you want to achieve, setting yourself goals and passing through disappointments, which must strengthen the group by remaining intact in your role and goals are achieved despite the time.

business is truly like love, one must first suffer in order to be able to rejoice.

This is Nik Cafè, which was born as an artisan laboratory managed by its founders in respect of the coffee tradition. The attention paid to the diffusion of the coffee culture and the production of high quality blends has made it possible to spread its historic brand, according to the ancient Italian tradition, through the production of roasted coffee blends through the most careful selection of raw materials from certified supply chains from all over the world.

Nik Cafè is a young and dynamic coffee, with innovative features that allow to satisfy all the various tastes, maintaining its strong Italian identity.

Traditional extractions such as the famous espresso served in the best bars in Italy, Moka extraction according to the Italian artisan tradition, capsules compatible with the Nespresso System made with the ideal grind to obtain an unforgettable taste, our special ice extraction method, in which the freshly roasted and ground coffee is obtained drop by drop with an 18-hour long extraction, providing a rich, full-bodied and decisive taste due to the extraction timing, resulting in a complex aromatic profile of chocolate notes and an intense and persistent aftertaste of coffee.

Nik Cafè follows its coffee beans throughout the process, carefully choosing its suppliers and planning roasting programs, certifying that the beans have undergone careful evaluations and checks, guaranteeing full respect for their organoleptic properties.

Our blends are the result of continuous attempts and tastings, guaranteeing our consumers the taste of the true espresso of the Italian tradition, a symbol of Made in Italy.

We are designing a communication system that interacts between the product (company) and the consumer who, through their smartphone, can discover all the characteristics of our products, connecting in real time with our crops, seeing how the bean is prepared, washed and selected, continuing his tour of the company where it is roasted and following all our production processes, receiving important information on the organoleptic characteristics of our blends and being able to independently choose the product that best suits your personal tastes.

All this takes place via NFC technology. The consumer brings his smartphone close to the product and a notification automatically appears with which he can get in touch with us and discover the whole Nik Cafè world and follow all the processes necessary to create the finished product. With this initiative we try to involve the consumer and help him in choosing the product, always having the satisfaction of our customers as the main objective, and we are firmly convinced that it is better to see with your own eyes than to hear about it.

As a company we are very active in participating financially and personally in many charitable initiatives, but with particular attention, emphasis and enthusiasm we participate in a very important project “Iron Mind”, conceived by MB Onlus, bringing minors with disabilities closer to the practice of one or more sports activities, offering a good opportunity for social integration and breaking down mental, economic and logistical barriers. We believe that sport, as a tool for personal training, promotes better growth, increases self-esteem and the psychophysical well-being of students. We continually try to join charitable initiatives to give support and moments of happiness to people in need, helping in the distribution to the homeless, always initiatives that we are aware will reach destination.

FINELLI GROUP SRL owner of the Nik Cafè carries on the philosophy, based on respect for people and the environment, as well as love and care for good coffee. This responsibility is expressed today in a factory that uses only 100% renewable energy, in the choice of low environmental impact packaging and in the selection only of coffee plantations where the work is managed responsibly. A responsibility that is demonstrated not only by the continuous growth of the company (which today exports all over the world), but also by the continuous request for partnerships with international companies.

Since August 2021 he has been participating in the environmental sustainability project Impatto Zero® by Eko AGRO GROUP (to compensate the CO2 emissions generated by the production cycle with new oxygen.)

The patented Tech Agrarian Protocol (TAP) is taking the words and promises of a better future to the next stage: an encrypted formula that ensures the translation of the highest ESG standards into operational principles for a sustainable and fair agricultural business model. Using TAP technology to monitor and manage from ground to shelf allows us to promote safe ecosystems and healthy food production.

Man is part of a complex system, made up of resources and balances that must be guaranteed and safeguarded so that he can have a prosperous future. Protecting the environment is important because resources such as air, water, plant species and animal species are not inexhaustible, but often, and unfortunately, have been considered as such. Environmental protection is a question that concerns the well-being and development of society, it is therefore a duty of all men and all countries, without any exclusion. Today, therefore, it is necessary to learn to consider the consequences that one’s actions can have on the environment. Ignorance or indifference, in the long run, can cause enormous and irreversible damage. On the contrary, in-depth knowledge, small daily actions and attentions can help preserve the environment and the surrounding nature, thus obtaining enormously beneficial effects on everyone’s life, improving its quality. Protecting the environment means making a concrete and constant commitment to improve the living conditions of every citizen. FINELLI GROUP Srl undertakes every day, with its work, to set an example, demonstrating its willingness to protect the natural balance, respecting our planet and above all others

We believe that THE WORLD AND PEOPLE DESERVE MORE ATTENTION!!!!

NIK CAFE’ – YouTube

Nik Cafè | Milan | Facebook

Nik Cafè ☕️🇮🇹❤️ (@nikfcafe) • Instagram photos and videos

Nik Cafè – Il Vero Caffè Italiano (nikcafe.it)

Crystal Kadir

MS, Durham University
GP

The work of a family doctor includes a wide range of clinical diversity, which requires extensive knowledge and erudition from a specialist. However, I believe that the most important thing for a family doctor is to be human because the cooperation and understanding between the doctor and the patient are crucial in ensuring successful health care. On my days off, I love being in nature. Since childhood, I have been passionate about playing chess and tennis. Whenever I have time off, I enjoy traveling around the world.

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