MODALYSSA STORE: ITALIAN MODERN LUXURY HOME DECOR

MODALYSSA STORE: ITALIAN MODERN LUXURY HOME DECOR

Modalyssa Store di R.A. is an Italian online shopping destination for quality home products with a refined design. With a commitment to satisfying customers who are particular about the decoration of their homes, Modalyssa Store offers a range of unique and elegant products to give any home an original touch. Modalyssa Store di R.A.’s objective is to offer customers quality home products with a refined design, mostly made in Italy. By curating a collection of products from reliable suppliers, Modalyssa Store ensures that its customers receive only the best products for their homes.

Some products are handcrafted and made only on commission, such as the industrial, Vintage and Decò style lamps by Ferroluce or the exclusive creations by Maison Giusti Portos, consoles, armchairs, luxury mirrors, or the ceramics of Mari Deruta, exclusive hand-painted dishes.

The best-selling products concern the art of setting the table, including the beautiful Rivadossi Sandro cutlery, the Royal Family Sheffield porcelain and ceramic collections as well as silverware.

Modalyssa store aims to satisfy the needs of customers who are particular about the decoration of their homes by offering unique and elegant products that are not commonly found in other stores. With a focus on quality and design, Modalyssa Store provides customers with an opportunity to give their homes an original touch that reflects their personal style. The store’s commitment to customer satisfaction is evident in the careful selection of products, as well as in its attentive customer service. By providing customers with a high-quality shopping experience, Modalyssa Store aims to establish itself as a trusted destination for those looking for refined home products.

Owner’s story

Rosa Augeri, the owner of Modalyssa Store di R.A., has always been passionate about computer science. She has been using computers since the age of thirteen, and despite the lack of internet and windows at the time, she taught herself everything she knows about computers. Rosa still works in the export office of a company, but her dream has always been to create something of her own. In 2018, she decided to embark on this adventure and started Modalyssa Store. From creating the site to searching for suppliers and advertising on social networks, Rosa took care of everything herself. Despite encountering some difficulties and making a few mistakes along the way, Rosa is happy with her work.

As a married mother of a thirteen-year-old daughter, Rosa is grateful for her husband’s support throughout her entrepreneurial journey. He has taken charge of all the household and daily chores that come with running a family, allowing Rosa to focus on growing her business. Working together, they manage to have moments for themselves amidst the demands of running an online store. Rosa’s passion for computer science and desire to create something of her own has led to the successful establishment of Modalyssa Store, and she looks forward to continuing to grow the business.

The challenges

Managing an online store comes with its fair share of challenges. One of the biggest challenges is the high competition in the market. With so many online stores offering similar products, it can be difficult to stand out from the crowd and attract customers. Modalyssa Store aims to differentiate itself by offering unique and elegant products, as well as by providing excellent customer service. Another challenge faced by Modalyssa Store and other online shops is the constantly changing regulations governing e-commerce. In Europe, new laws are introduced every six months or so, which can make it difficult for online stores to keep up. These laws often regulate trade, taxes, identifications, and other aspects of online shopping, and can sometimes even serve to divide rather than unify Europe. To mitigate these difficulties, Modalyssa Store has decided to sell only in some European countries as France and Germany, and in extra European country as USA, Canada, UK, focusing on those where it has a strong customer base and has had success in the past. By staying up-to-date with the latest regulations and focusing on its core markets, Modalyssa Store hopes to continue to thrive despite the challenges of the ever-evolving online marketplace.

The opportunities the business/market is facing

Today, decorating the own home has become a hobby, a passion. Most people are looking every day for that object that can make their home unique. Everyone wants to have a beautiful, welcoming home that represents their personality and where they can feel safe and relaxed. Online shopping is a great opportunity both for customers and for Modalyssa Store, with new technologies it is possible to contact millions of people from all over the world and therefore being able to sell  products is truly a great opportunity.

Modalyssa Store di R.A. has a unique opportunity to tap into the market for high-quality design home products, particularly those made in Italy. These products are highly sought after by customers who value elegance and refinement in their homes. By offering a range of carefully curated products that are mostly made in Italy, Modalyssa Store is well-positioned to meet the needs of this growing market. The internet provides a vast opportunity for Modalyssa Store to promote and grow its business. By leveraging social media platforms, email marketing, and other digital tools, the store can reach a wider audience and attract new customers. The internet also provides an opportunity for Modalyssa Store to expand its product offerings and explore new markets beyond Europe. By building a strong online presence and establishing itself as a trusted destination for quality home products, Modalyssa Store can continue to grow its business and reach new heights in the ever-evolving online marketplace.

Advice to others about business

For aspiring entrepreneurs looking to start an online business, there are several key pieces of advice that can help ensure success. Firstly, it is important to be prepared and to have a clear plan in place before launching your business. This means doing market research, identifying your target audience, and developing a strategy for marketing and sales. Finding the right product is also crucial for success in the online marketplace. This means identifying a niche that is not currently being served and offering a unique value proposition to customers. In the case of Modalyssa Store, this means offering quality home products with a refined design, mostly made in Italy. Managing customers is another important aspect of running an online business. This means providing excellent customer service, being responsive to customer needs and inquiries, and always being available to address any issues or concerns. By building strong relationships with customers, Modalyssa Store has established itself as a trusted source for quality home products. Finally, determination, patience, and persistence are key traits for any entrepreneur looking to succeed in the online marketplace. Running an online business can be challenging and requires a lot of hard work and dedication. It is important to stay focused on your goals, even when faced with setbacks or challenges, and to always be willing to learn and adapt to changing market conditions. By staying determined, patient, and persistent, entrepreneurs can overcome obstacles and achieve success in the competitive world of e-commerce.

Lessons learnt from running  this business

Through running Modalyssa Store, Rosa Augeri has learned several valuable lessons that have helped her to grow and succeed as an entrepreneur. One of the most important lessons is the importance of believing in one’s abilities and ambitions. Despite facing challenges and setbacks along the way, Rosa’s passion for computer science and desire to create something of her own have kept her motivated and driven to succeed. At the same time, Rosa has also learned the importance of being prudent and courageous in equal measure. This means taking calculated risks when necessary, while also being careful and thoughtful in decision-making. By staying focused on her goals and maintaining a sense of balance, Rosa has been able to navigate the challenges of running an online store and achieve success. Overall, the lessons learned from running Modalyssa Store highlight the importance of staying true to one’s passions and ambitions while also being prudent and courageous in equal measure. By embracing these qualities, entrepreneurs can overcome obstacles and achieve success in the ever-evolving world of e-commerce. In conclusion, Modalyssa Store di R.A. is an online shopping destination that offers customers quality home products with a refined design, mostly made in Italy. The store aims to satisfy the needs of customers who are particular about the decoration of their homes by offering unique and elegant products that are not commonly found in other stores. Despite the challenges of managing an online store and staying on top of constantly changing regulations, Modalyssa Store has established itself as a trusted source for quality home products. Through the determination, patience, and persistence of its owner, Rosa Augeri, Modalyssa Store has grown and succeeded in the competitive world of e-commerce. Readers are encouraged to check out Modalyssa Store for themselves and experience the unique value proposition of its quality home products with a refined design, mostly made in Italy. With a commitment to customer satisfaction and a carefully curated collection of products, Modalyssa Store is a standout destination for those looking to give their homes an original touch that reflects their personal style.

Marie Salbuvik

Dietician
MS, Lund University, Sweden

Nutrition plays an important role in human life. Eating habits are one of the factors that affect our health. There is often a misconception among people that nutritionists force a very restrictive diet, but that is not true. In fact, I don't ban any products, but I point out dietary mistakes and help change them by giving tips and new recipes that I've tried myself. I advise my patients not to resist change and to be purposeful. Only with willpower and determination can a good result be achieved in any area of life, including changing eating habits. When I don't work, I love to go climbing. On a Friday evening, you are most likely to find me on my couch, cuddling with my dog and watching some Netflix.

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