ANOMY SUP
Stand Up Paddle brand specialized in All-Around inflatables boards recognized for being carrier of the creativity of world-renowned illustrators that make their products innovative, original and unique.
PHYLOSOPHY
Anomy’s philosophy is to create one-of-a-kind stand-up paddle boards for one-of-a-kind people.
For those who have their own vision of life. For those whi think that difference is not a goal, but a path. For those who don’t conform to standards. For those who live, feel and dream different. For those who get to do whatever they want, whenever they want. That’s why our products are unique in every way. A rush of creativity, freshness and innovation by world-renowned illustrators. The artist’s singular perception of the world is hidden in every piece.
Anomy’s stand-up paddle boards are not only about appearance. Our inflatable stand-up paddle boards are made meeting the highest international standards of quality innovation. They’re designed to be easy to paddle in all water conditions, whatever your level is.
Because we believe in expression through style
Stand-up paddle boards made by nonconformist people for nonconformist people.
Our boards become world-renowned creators’ canvas to bring talent, creativity and style (artistry) next to you (to your water adventures).
Any one of us is like no other, different, unique. Our style, what we wear, what we drive, what we ride, is part of our expression of ourselves. Keep your uniqueness anywhere, anytime. Don’t lose your expression, don’t lose your voice, don’t lose your style.
ECO-FRIENDLY BRAND
Integrated management system swiss certification.
We and our main partners are using a method for manufacturing that minimizes waste and reduces the environmental impact. These goals are obtained mainly by adopting practices that will influence the product design, process design and operational principles.
This way to work and think has allowed us to receive quality certificates from Switzerland as:
ISO 9001 Quality
ISO 14001 Enviroment
ISO 45001 Health & Safety
120 plastic bottles made your bag
Recycled PED Watter Bottles fabric board bags
0% plastic packaging of boards
Compostable packaging for Apparel
Ocean Clean Up SUP Challenge
FOUNDERS
Art and sport joined in a sustainable way.
It’s undeniable that sports practice is essential for a good quality life. It doesn’t matter if it’s one or several, it’s high or low intensity, or it’s practiced amateur or professional. Sport is an important part of the lives of many people and, the vast majority demand quality sports equipment that makes them achieve their goals; and if it’s beautiful and unique, much better.
Just this was the idea that five friend had when created Anomy: making paddle boards illustrated by the best artists of the moment. The paddle surf or SUP -Stand Up Paddle- is one of the most popular water sports, as it adapts to all types of waters, age, physical conditions and rhythms. Anomy discovered that no brand in the world covered boards with illustrators, so they set out on the adventure.
“We believe that what is different is the best representation of uniqueness, simply because it departs from what we consider normal, because it departs from the status quo. And that goes with Anomy and what we inted to offer, because we want you to feel unique”, says Carlos Paloma, Co-Founder & Product Manager of Anomy.
CHALLENGES & OPPORTUNITIES
SUP is a sport that has grown a lot in recent years. It is a sport that you can practice at any time of the year, not just in summer. We’re seasonalizing this type of sport.
As a sport, it has many health benefits. It’s an aerobic sport in which you use practically all the muscles of the body. During practice you develop strength and balance.
It’s a sport that adapts to all profiles. Everyone must find their rhythm.
In addition, because of the habitat in which it’s practiced, its benefits are also psychological because it produces “great sense of relaxation”. You can even practice yoga or fitness on top of the table.
We want to keep your uniqueness anywhere, anytime.
ADVICE
Things are made by people. Surround yourself with a good team and build with a focus on people, on customers. listen and learn from all opinions. Rationalize and build from the mission.
